Privacy Policy

THE SEO ACADEMY (theseo.academy)

Last Updated: [2025/10/04]

1. Introduction

THE SEO ACADEMY ("we," "our," or "us") values your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and safeguard your information in compliance with the General Data Protection Regulation (EU) 2016/679 – GDPR and other applicable European data protection laws.

2. Data Controller

The data controller for personal data collected through THE SEO ACADEMY is:

Company Name: THE SEO ACADEMY
Address: [Insert Address]
Email: [Insert Email Address]

3. Personal Data We Collect

We may collect and process the following categories of personal data:

  • Identity information: full name, date of birth (if provided), title.
  • Contact information: email address, phone number, postal address (if applicable).
  • Account information: username, password, course registration details.
  • Payment information: payment method, transaction details (processed securely by third-party providers such as Stripe or PayPal). We do not store your credit card numbers.
  • Training communications: any content shared during live training sessions, messages, or emails.
  • Technical and usage data: IP address, browser type, device information, pages visited, session duration, and clicks.
  • Marketing preferences: your consent to receive newsletters or promotional messages.

4. How We Collect Data

  • Directly from you when registering, purchasing, or communicating with us.
  • Automatically through our website and training platform (e.g., cookies, analytics tools).
  • From third-party service providers (e.g., payment processors, hosting providers).

5. Purpose of Data Processing

We process personal data for the following purposes:

  • Providing access to courses, training, and services.
  • Processing payments and issuing invoices.
  • Managing accounts and delivering customer support.
  • Sending occasional newsletters or notifications about new courses, services, or updates (never spam).
  • Ensuring website functionality, security, and analytics.
  • Complying with legal and regulatory obligations.

6. Legal Basis for Processing

  • Contractual necessity: to fulfill the services you purchased.
  • Legal obligations: tax, accounting, and other regulatory compliance.
  • Legitimate interests: improving services, ensuring security, preventing fraud.
  • Consent: for newsletters and marketing communications.

7. Data Sharing / Third Parties

Your data may be shared with:

  • Payment processors (Stripe, PayPal) for secure transaction processing.
  • Hosting and IT service providers for platform maintenance and security.
  • Legal or regulatory authorities if required by law.
  • Professional advisors (lawyers, accountants) for business compliance purposes.

We do not sell, trade, or rent your data to third parties.

8. International Transfers

If your data is transferred outside the EEA, we ensure adequate protection via:

  • Standard Contractual Clauses approved by the European Commission.
  • Equivalent safeguards to meet GDPR requirements.

9. Data Retention

  • Personal data is retained only as long as necessary to fulfill the purposes outlined in this Policy.
  • Financial and accounting records are kept for at least 7 years, as required by law.
  • Marketing consent-based data is deleted immediately upon withdrawal.

10. Cookies and Tracking

Our website uses cookies to:

  • Enable basic functionality.
  • Remember user preferences.
  • Analyze website traffic for improvement.

You may disable or manage cookies through your browser settings.

11. Security Measures

We implement appropriate technical and organizational measures to protect personal data against unauthorized access, alteration, destruction, or disclosure.

12. Your GDPR Rights

You have the right to:

  • Access your personal data.
  • Correct inaccurate or incomplete data.
  • Request deletion ("right to be forgotten").
  • Restrict or object to processing.
  • Request data portability.
  • Withdraw consent for marketing at any time.
  • File a complaint with your local supervisory authority.

13. Automated Decision-Making

We do not use automated decision-making or profiling that legally affects you.

14. Updates to Privacy Policy

We may update this Privacy Policy from time to time. The latest version will always be available on theseo.academy.

15. Contact

Questions or requests regarding your personal data should be sent to:

📧 booking@theseo.academy
📍 [Insert Business Address]